Belvedere Vodka Laser Engraver Magnum Personalisation
Here at Capability, we pride ourselves on our ability to be dynamic and move quickly when our clients need it most. The run-up to Christmas is a key selling period for the Moët Hennessy group, so when they were allocated prime retail space for a Belvedere Vodka pop-up in Selfridges at short notice, they called on us to implement a solution.
We offered a full service to get this up and running as fast as possible, which involved delivering and installing the laser personalisation machine in the store, sourcing and training staff to manage the concession, and offering full support to ensure the promotion ran smoothly throughout the sales period.
The incredible ‘silver sabre’ magnums of Belvedere vodka were a runaway success with sales far exceeding expectations and additional stock required when the original allocation sold out.
If you need help with a brand event, pop-up, activation or launch, please do get in touch.